WordPress for Business 101
The process of setting up the basic WordPress functionality is very simple. Once the business is happy with the results of the blog set up and execution then the next step would be investigating themes, security concerns and plug-in libraries. A business must carefully consider the source of any plug-ins before adding content to WordPress programs.
Why Use WordPress?
The most pressing reason driving businesses to enter the social media arena with a blog consists of increasing revenue through reaching more people. Blogs can help a company sell more commodities, goods and services; are useful for developing customer databases through the creation of mailing lists; can increase consumer traffic...
Options for Businesses
Thousands of plug-in modifications are available for customizing the content on WordPress for display, function and information gathering. Libraries on the Internet abound with a variety of options that can be added into the basic WordPress software with a few clicks of the mouse. Many of these options were designed by people who had a...
Choosing the right WordPress Theme can be a fun and thought provoking process. In the process of designing web elements for both business use and customer interaction, the blog designer should be concerned with efficiency, easy to use functionality, productivity and aesthetics. There should be as much care going into the design of a WordPress blog and home page as there...
Dos & Don'ts
Everything a business should do for an offline marketing project should carry equal consideration for an online marketing venture. Social media and marketing tools are fluid fast changing and based on technology. However, the targeted customers and gaining their attention as well as securing their loyalty need and deserve the same tried and true considerations online as they do offline.
The final, and most important, step in perfecting the online process of business blogging is for the business to provide something of value for the customer to read. Providing something valuable to a consumer means identifying the customer target or market demographic that the business hopes to attract and studying their wants, needs, desires and habits.